Web browsing is an unavoidable means of communication in our day to day lives. If an email is read, if a text is forwarded, if a tweet is spoken out loud, a few Facebook and Instagram messages are exposed to see who saw them.
What Is Online Learning But Still Face To Face Called
The online learning sector has raised $1.12 billion since January 2015—and has not made money, despite boasting private equity giant, Apollo Global Management, as an investor in Udemy. In March, the sector turned further on its head with the launch of BeachMint Education, run by magazine entrepreneur Emily Weiss, an online education marketplace.
In a changed business landscape for education delivery, digital learning on the internet has become a must for educational institutions to be globally competitive. The nature of education channels online is changing dramatically, evolving from e-books and online journals to e-learning and virtual edibles.
The term ‘online learning’ has existed for 20 years in the academic sector and has only recently, since 2015, become a large media focus on the whole eco-system, including the schools, tertiary institutions, e-learning organisations, and Techsensors.
The online learning landscape is expanding for a number of reasons. Firstly, parents and students are increasingly willing to spend money to ensure their children do well. While traditional approaches are engaging the student and creating a learning engagement, the ‘click model’ through online platforms is all about utilising these platforms to demonstrate courses, questions, quizzes, and check-ins on a daily basis to sustain consumer ‘stickiness’.
Perhaps more than anything, ‘Online Learning’ is being brought to market through a completely different perspective, with a fresh and modern perspective. While online learning has a specific approach and seems different from the traditional educational arena, it has a lot of the same properties. Online learning, regardless of channel, is learning from a point of view which creates good long-term learning strategies. In this sense, both ‘Offline Learning’ and ‘Online Learning’ would be better labelled as ‘Task Based Learning’, where students learn a task or learn case in a matter of weeks, not months or years.
In the traditional, academic and educational sector, online learning was once the little boy on the playing field. It had been touted as ‘real educational networking’ because it was filling a wide gap in the educational landscape, being fully video-based and integrating diverse technology.
Online learning did not sell itself on content, but on technology. For example, Twitter was a mechanism for online learning in social media, or online gaming in a children’s learning space. As an addition to the technological side, it would have a higher degree of emphasis on specific education topics to support a good learning session for the students. The approach was to bring together conventional and online learning together in a convenient manner, and with an emphasis on sharing learning activities to compliment the classes. Online learning and online content are inseparable in the concept of ‘online learning’.
Although online learning was once said to be a dominant solution for the learning needs, in recent years it has increasingly become a convenient and relevant form of learning, while maintaining its other media platforms, such as online quizzes, presentations, and quizzes. The sophistication of the content has been accelerated through the use of related technologies and platforms.
Thus, while the online learning space would surely lead in the content domain, the newer space of ‘Interactive On-Line Curriculum’ is growing, by way of integrating newer learning apps and online platforms with the traditional online learning space. The benefits of interactive course materials, e-books, newsletters, discussions, and quizzes are becoming more and more valuable, with applications extending into the home for families with very young children, and hence, a large demographic of users.
A major shift is taking place in the online learning landscape, where interactive, digital content from different media platforms have begun to become a central aspect of traditional online learning. Videos and quizzes are incorporated into interactive, online courses for students, including short ‘instructional video’ clips, which are available through an online portal. While online course modules and textbooks are still in demand, there is a shift in the distribution of content—into an interactive curriculum format, which presents content in its native medium, which continues with the view to create a new immersive learning experience, which can be leveraged through the various channels and platforms.
Some platforms have even moved beyond this realm and created interactive, online content for schools and education players, with content produced by outside-the-box thinking and using innovative technologies to engage their target groups. This type of content could potentially replicate the educational outcomes of traditional learning. This is great news for the industry. Indeed, interactive learning can potentially replace traditional forms of education, as it gives new life to ‘online learning’, by ensuring the content is of high quality, remains useful for today’s families, is affordable for the users, and maintains the connectivity with the core base.